MozCon 2014 - 28 - Rand Fishkin - Mad Science Experiments in SEO & Social Media

Whether it's anchor text or sharing on Google+ instead of Facebook, Rand's spent the last few months formulating hypotheses and running tests, and now he'll share these fascinating results to help you.

Rand Fishkin is the founder of Moz, and he currently serves as an individual contributor, blogging, speaking, designing tools, and generally trying to be helpful to marketers worldwide.