Power BI for Digital Marketers | Lesson 4: How LONG is the Long Tail?

Previous Lesson: https://seer.is/2ygGerl

Wil Reynolds continues his Power BI for Digital Marketers guide with Lesson 4.

At Seer, we believe the best way to get teams to work together is by using their data. Combining their data into one place forces conversations to happen and often reveals insights that aren't available in siloed data.

This video will walk you through:

Categorizing converting keywords.

Analyzing a click profile.

Grouping conversions and impressions.

Adding new columns based on conditions.

Seer: http://www.seerinteractive.com