MozCon 2015 - 24 - Practical, Modern Keyword and Topical Research with Gianluca Fiorelli

Original Title: "Parole, Parole, Parole: Practical, Modern Keyword and Topical Research with Gianluca Fiorelli"

Just using Keyword Planner and Google Suggest is a waste time. Gianluca will show you how keyword and topical research is more about culture, not guessing, and explore unusual sources and seldom used tool features to make your research more effective.

Moz Associate, official blogger for Stateofdigital.com and well-known International SEO and Inbound Strategist, Gianluca Fiorelli works in the Digital Marketing industry, but he still believes that he that he knows nothing.