MozCon 2015 - 10 - Expertly Curate Owned Audience Cookie Pools with Marty Weintraub

Original title: "Ultimate Search and Social Mashup: Expertly Curate Owned Audience Cookie Pools with Marty Weintraub"

Stay relevant, marketers! Learn to mine merged search and social data to build audience-based cookie pools for performance marketers to exploit.

Marty is Founder of aimClear®. He was honored three years straight as a "Top 25 Most Influential PPC Expert”; was 2013 "US
Search Personality of the Year”; is an acclaimed author; and fixture on the international digital marketing conference speaking circuit.